LegalBrandGuard vs Netcraft: which one to choose against fake sites?

Updated on August 10, 2026 · LegalBrandGuard

Quick answer

Netcraft publishes precise performance statistics — a 33-minute median takedown time, 0.02% false positives — but no price and no refund guarantee. LegalBrandGuard publishes both: €99 excl. VAT per fake site, and a full refund if the site is still accessible after 30 days.

Note

The statistics published by Netcraft are global averages across its entire activity, not a commitment for any specific case. They answer "is Netcraft effective in general?," not "what happens if my case takes longer than 33 minutes?"

Netcraft vs LegalBrandGuard: the comparison

Criterion	LegalBrandGuard	Netcraft
Public price	€99 excl. VAT / fake site, pay-per-case	Not published — custom quote via form
Refund guarantee	Yes, published: 30 days or refunded	Not published
Published performance statistics	No	Yes: 33-min median, 0.02% false positives, 33% of global phishing taken down
Free fake-site reporting	Free brand scan, on the site	Free reporting form, "fake shop" category accepted
Office in France	Yes	No (London, Lehi, Hawthorn)
Site in French	Yes	No — English only, no hreflang
Best for	A brand that wants a price and a guarantee shown upfront	An organization that values published performance statistics ahead of price

The three statistics Netcraft publishes

Median takedown time for a phishing site: 33 minutes
False-positive rate: 0.02%
Share of global phishing attacks taken down by Netcraft: 33%

No individual guarantee — refund, maximum delay, minimum result — accompanies these figures on the site, verified August 10, 2026.

The reporting form: free, but separate from the paid service

Netcraft accepts reports of fake stores via a free public form, with the option to attach a file listing several URLs at once. That is useful for a one-off report, but it is not the same thing as the commercial automated-takedown service featured on its dedicated page — whose price, in turn, remains quote-only.

Frequently asked questions

Does Netcraft publish its prices?+

No. The /pricing page on netcraft.com returns a 404 error, and the "Pricing" link in the main menu leads to a form titled "Get Custom Pricing," which promises a "custom quote" without ever showing an amount. LegalBrandGuard displays €99 excl. VAT per fake site directly on its homepage.

What performance statistics does Netcraft publish?+

Several, on its page dedicated to threat takedown: a median phishing takedown time of 33 minutes, a false-positive rate of 0.02%, and a 33% share of global phishing attacks taken down by Netcraft. These are published performance indicators, not a contractual guarantee of results for a given customer — no guarantee of that kind is published elsewhere.

Does Netcraft accept reports of fake stores?+

Yes, explicitly listed among the URL types accepted by its public reporting form ("fake shop" appears in the list, alongside phishing and phishing kits). This free reporting form is separate from its commercial automated-takedown offering, whose price is not public.

Does Netcraft offer a refund guarantee?+

None is published, verified August 10, 2026 on its page dedicated to threat takedown, read in full. LegalBrandGuard publishes its own: fake site still accessible after 30 days, full refund on simple request.

Does Netcraft have an office in France?+

No. The declared offices are in London (headquarters, Netcraft Ltd), Lehi (Utah), and Hawthorn (Australia) — none in France, verified on its contact page.

Is Netcraft's site available in French?+

No. The site is in English (`lang="en"`), with no alternate hreflang tag. LegalBrandGuard is natively in French.

What does Netcraft's custom quote cover?+

The "Get Custom Pricing" form does not specify this in advance: it collects the requester's information so a sales team can prepare an offer, without stating a range or calculation criteria. LegalBrandGuard states its price and what it covers before any contact is made.

Check your own brand

Check for free whether a fake site is impersonating your brand, then compare what €99 actually gets you — price and guarantee shown upfront.

Scan my site for free

Sources

Netcraft — pricing page (not found, 404) — Netcraft
Netcraft — custom quote request form — Netcraft
Netcraft — detection and takedown platform (statistics) — Netcraft
Netcraft — contact and offices page — Netcraft
Netcraft listing (pricing, free trial) — Capterra

Other comparisons

See also the full comparison of all six alternatives: how much a fake-site takedown costs.

← LegalBrandGuard against the alternatives