LegalBrandGuard

LegalBrandGuard vs Bolster AI: which one to choose against fake sites?

Updated on August 10, 2026 · LegalBrandGuard

Quick answer

Bolster AI targets large enterprises and publishes no pricing — you have to request a sales demo to get it, and a third-party figure puts the median at $37,500/year. LegalBrandGuard displays 99 € excl. tax per fake site, 30-day money-back guarantee included, with no sales meeting required.

Note

The two offerings do not cover the same scope: Bolster sells a multi-channel monitoring platform (fake sites, apps, social media, dark web), while LegalBrandGuard remains specialized in fake-site takedowns. The third-party figure below is given for information only, not as an equivalent rate to compare line for line.

Bolster AI vs LegalBrandGuard: the comparison

CriterionLegalBrandGuardBolster AI
Public price99 € excl. tax / fake site, pay-per-caseNot published — on request
Third-party figure availableMedian $37,500/year (Vendr, anonymized transaction data, Feb. 2026)
Money-back guaranteeYes, published: 30 days or refundedNot published
Buying processOnline payment, no meeting required"Request a Demo" / "Contact Sales" only
Office in FranceYesNo (Santa Clara, Noida)
Site in FrenchYesNo — English only, no hreflang
Stated targetBrands of any size, one fake site at a time"Leading enterprises and financial institutions"
Best forA brand that wants a clear price and one case handledA company with a dedicated security budget and an enterprise buying process

What Bolster covers, beyond fake sites

Bolster is not limited to e-commerce fake sites: its platform also covers fake mobile apps, social media impersonation, email phishing, and dark web monitoring for stolen credentials. This is a broader scope than LegalBrandGuard's, which remains specialized in taking down fake sites that impersonate a brand.

This broader scope partly explains the absence of a public price: a plan covering several threat channels is sized case by case, depending on what the client actually wants to monitor.

What cannot be verified before contacting Bolster

  • No price, on any page of the site — the /pricing page does not exist
  • No published guarantee of results or refund
  • No published contract commitment length
  • No address in France or continental Europe

These four pieces of information are, with LegalBrandGuard, available before any contact is made: on the homepage, with no form to fill in.

Frequently asked questions

Does Bolster publish its prices?+
No. The /pricing page on bolster.ai returns a "page doesn't exist" error, and the site explicitly invites visitors to "contact the sales team for pricing and plans." No amount is published, either on the main site or on CheckPhish, its separate free product.
Is there a reliable figure for Bolster's actual cost?+
A third-party figure exists, and should be treated as such: Vendr, a software-buying platform, publishes a median annual contract value of $37,500 (range $13,000 to $93,600), based on anonymized transactions from its own customers, updated in February 2026. This is not a rate displayed by Bolster itself, and Vendr does not detail exactly what each contract covers.
Does Bolster offer a money-back guarantee?+
None is published on its site, its contact page, or on CheckPhish, as verified on August 10, 2026. LegalBrandGuard publishes its own: if the fake site is still accessible after 30 days, a full refund on simple request.
Does Bolster have an office in France?+
No. The two addresses published on its contact page are in Santa Clara (California) and Noida (India). No European presence is mentioned. LegalBrandGuard is a French company.
What is CheckPhish, and does it replace Bolster?+
CheckPhish is a free URL scanner published by Bolster, with free sign-up, separate from the commercial product. It analyzes a single URL on demand but does not carry out any takedown process — the "Upgrade to Bolster" button leads to the commercial site, where no price is shown either.
Does Bolster target the same customers as LegalBrandGuard?+
No, not the same company size. Bolster presents itself as used by "leading enterprises and financial institutions" — an enterprise-focused positioning. LegalBrandGuard is aimed at brands that want to handle one specific fake site without entering an enterprise sales cycle.
Is Bolster's site available in French?+
No. The site is strictly in English (`lang="en-US"`), with no alternate hreflang tag pointing to another language. LegalBrandGuard is natively in French.
Do you need an account to use CheckPhish?+
Yes, free sign-up is required to analyze a URL on checkphish.bolster.ai. That is one more step than LegalBrandGuard's brand scan, which is accessible without an account or a card, and whose result is shown directly.

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Sources

Other comparisons

See also the full comparison of all six alternatives: how much a fake-site takedown costs.